From the Shad Festival website:
The introduction and establishment of this exciting new festival is based in the building of a new fish ladder for the Schuylkill River. Exelon Power, in cooperation with Chester County has completed the building of the ladder enabling the American Shad and other migratory fish to travel northward of Black Rock Dam. For the first time in over 200 years, the Schuylkill River will again become home for once indigenous fish species.
In celebration, The Schuylkill Canal Association, the Phoenix Iron Canal & Trail Association, Phoenixville Area School District, the Phoenixville Historical Society, the Phoenixville Green Team, and other community organizations have worked to produce an event with a wide variety of various interests for the public. We have coordinated with PASD to emphasize educational programs regarding the American Shad, and in future years, we anticipate school programs on the original people of the area, the Lenni Lenape American Indians.
For information including a complete list of events occurring at each location, visit srshadfest.org.